Zazoom began with 3 guys in a room and an idea. They would produce short-form, high-quality online video news and entertainment, and they’d do it quickly. Like real quickly. They can turn a piece around in just a few hours for a client. This differentiation has fueled their success resulting in dozens of partnerships with major online media clients like Yahoo!, Aol, and MSN. They’ve quadrupled their size and expanded their studios to accommodate the growth. We felt they needed a more adult identity to reflect that change.
After a few iterations with the word Zazoom we recommended a slight name change, Zazoom Media Group. This shift recognized the importance of the studio and helped to distinguish it from their products like Buzz60, Debunk’d and Parenticity. We adjusted their website to reflect the new direction, and provided them with a brand that will serve them well for the coming period of expansion. zazoomvideo.com